Tag: TACODA

AOL has announced plans to let users opt out of targeted advertising. Right now AOL (which happens to be this blog's parent company) and many other web sites place cookies in your browser allowing the site to serve up targeted ads every time you visit an AOL web site. By the end of the year, AOL plans to offer you the ability to opt out of targeted advertising. You'll still see advertising, but ...

There's big news from AOL today. This blog's parent company is moving its corporate headquarters from Dulles, Virginia to New York City as part of a new advertising-based business model. Over the last few years AOL has been making the transition from a company that was primarily a internet service provider to one that provides content and access to online services like e-mail and instant ...

When Google goes and buys DoubleClick and Yahoo! responds by purchasing Right Media, what does that leave for companies like AOL? How about behavioral-targetting ad firm TACODA? Today AOL (this blog's parent company) announced that it has entered into an agreement to acquire TACODA. AOL plans to use TACODA's targeted advertising technology to extend its own ad network. TACODA currently serves up ...