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Tag: CTR

Website owners: Opera users are the most valuable, in terms of ad clicks

An interesting report, titled 'Are Opera Users the Most Valuable?' has been making the rounds this week. The commentary has been opinionated and fiery and, truth be told, we're still no closer to working out why Opera users click the most ads. If you don't want to click through, the basic gist is this: Opera users are 50% more likely to click ads than Chrome users. Internet Explorer are the ...