Tag: CONTEXTUAL

Late in 2010, Yahoo began showing a limited number of testers something it called Rich Search Assist. Type a few letters into the search box, and Yahoo displayed a floating pane with suggested search terms in one column and a results preview in the other. Now, the feature has launched as Yahoo Search Direct. As you can see, the previews also include Yahoo's contextual customizations for ...

Windows Live Mail Desktop, the confusingly-named Microsoft app that will let you access e-mail from multiple sources including Hotmail, Gmail, and AOL, is getting contextual (targeted) advertising, according to ClickZ. The program, which is still in closed beta, utilizes integration with Microsoft's Active Search to display ads based on the content of your e-mail messages, much like similar ad ...