Tag: AVERTISING

You're standing dazed on a street corner in Palo Alto. Suddenly you realize, "Oh crap, I need to rent a car so I can rendezvous with the guys at Fronty's Meat Market!!" You whip out your Nexus One, search for car rentals, and bingo! A hyperlocal ad for an Enterprise location just half a mile away appears. Now you've got your wheels, and the Donbot won't have to teach you a lesson. If you ...

Anyone who owns an iPhone or iPod touch is all too familiar with AdMob. Their tiny "don't mind me, I'm not really all that intrusive" ads power truckloads of freebies in the App Store. While you might not love AdMob, someone does. That someone is Google. Drawn together like half-cut, lonely singles in a dimly-lit bar at happy hour, the two are about to enter a long-term relationship. As in ...