Tag: ADVERTISERS

One thing that I can say about Bynamite is that it looks slick. It's a service that purports to let you easily opt out of over 100 ad networks and specify what interests you (and what doesn't) so that you can get better targeted advertising. It's not an ad blocker. It's a browser add-on for Firefox and Chrome that's coupled with a website. Once you install the add-on, it crunches for a while (you ...

Last week, we told you how Facebook had been caught by the Wall Street Journal leaking user data to advertisers. The source of the leak was in the URLs that the advertisers would see as referrers, because Facebook URLs contain unique usernames or user ID numbers. Now, Facebook has closed up that privacy hole, according to a new post on their official blog. Facebook's Matt Jones writes, ...

If you thought people were overreacting to the privacy issues with Facebook, think again. No less an outfit than The Wall Street Journal is reporting that Facebook, MySpace, and others were caught releasing user data to advertisers. Facebook was giving away enough info that advertisers could identify your individual account and see which ads you'd clicked on. The companies receiving this data ...

A new mobile metrics company called GroundTruth has just posted a statistic on their blog showing that well over half (61%) of mobile online page views are to social networking sites. While anecdotally I've noticed that most of the people I see pecking away at their phone's keyboard are doing so on Facebook or Twitter, GroundTruth is including a number of lesser-known social networking sites in ...

Since the FTC is now requiring bloggers and advertisers to clearly disclose in a conspicuous fashion when an author has received a payment for writing a post, bloggers have chosen to tackle the issue in various ways. Some sites (like Download Squad) are able to post a blanket policy because they don't accept any kind of payment in return for posting. Others take the opposite approach, offering a ...

AOL announced they will start selling Google Adwords under a new white labeled solution. The deal was mentioned back in December 2005 when Google invested $1 Billion for a 5% stake in AOL in order to collaborate on online video offerings and Instant Messaging among other items. Under this new white labeling solution through a new AOL Marketplace, the company will be enabled to sell search ...

eBay is set to display Google Ads, in a deal that will specifically utilize Google's "click-to-call" ads linking up shoppers with merchants. eBay and Google made the announcements Monday, with both companies aiming at complementing each others strengths. Google will be the sole provider of text-based ads found on eBay. In the deal, eBay will be working closer with Google to optimize its online ...