Tag: VIDEOADS

If you're the type of person that detests video screens placed in the grocery checkout line: those incessant, unavoidable peddlers; then you might want to start avoiding the grocery store altogether. In a new partnership with MediaCart Holdings and Wakefern Food, Microsoft has signed up to deliver personalized ads to shoppers through computerized shopping carts. Customers can scan their "customer ...

Google is hitting up Viacom's MTV Networks to try out some video ad testing using the network's content. The deal was sparked due to the recent great demand for online video through broadband connections. Google will utilize two to four minute clips promoting the shows in their Video AdSense experiment. The mini ads will be clips of SpongeBob, Laguna Beach, The Real OC, and the MTV Video Music ...

Google dropped its video ads in the UK, as well as dropped a little pressure on television networks. Outsiders see this move from Google both as a great step to more intuitive ads, and a pressured move towards the television networks space. The ads are currently being run in Canada, the US, and Japan, and have had great success in early testing. Since the ads are click to play, users have the ...