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Tag: BEFOREYOUSCORE

Pepsi launches sleazy "Before You Score" iPhone app

Pepsi just put out a new iPhone app to promote its energy drink brand, AMP, but it already seems to be backfiring. The app is called "AMP Up Before you Score," and it gives guys tips and lines for picking up different types of girls. As girl-oriented blog Jezebel astutely points out, the "types" are part of the problem. It's 2009, and we're still breaking women down into 24 different ...