Facebook 'likes' may now make you vulnerable to spam
Facebook is working on a new feature that would make "likes" more like Pages, allowing for info to be posted on the walls of anybody who "likes" a particular thing. Currently, this only works one way: if you post about something you like, your post goes on the wall of the Facebook page for that thing. Under the new version, any page with a like button will be able to do this in reverse, leaving messages on the walls of all its "likers." AllFacebook.com puts a positive spin on this, saying "all webpages on the Internet immediately have become two-way communication channels." I have a different perspective, though: by clicking "like" in the future, you'll be opening yourself up to potentially massive quantities of wall spam. Right now, liking something is a fairly insignificant gesture: you'll probably click it once and forget about it. That's going to change, though, and I think people will start getting pickier about what they like.
What do you think, DLS readers? Is this two-way communication a positive development for users, another case of Facebook making itself attractive to advertisers ... or both?












Comments
11
Subscribe to commentsZmanJul 26th 2010 4:43PM
I like the way it works now, if you "like" something you'll then get info about it in your main news feed which is kind of nice. Like the other day I "liked" the tv show Dexter, and since then I've been getting news about the upcoming season in my main facebook news feed.
Is this not how it will continue to work?
If your saying in the future that stuff will be posted on my Wall instead of my news feed, that will get annoying.
ZargggJul 27th 2010 5:51PM
How it's going to work is like this:
Page admins will be able to send directed posting (like updates) to people who Like a specific Page OTHER than the one sending the message. For example, if I am the admin of a Page called "Honda", I can send a message to all people who have liked a Page called "Toyota".
lmarrinerJul 26th 2010 8:14PM
Spam would make me stop "liking"
KeenanAug 31st 2010 9:02AM
Very interesting point. We began to respond then just blogged it. http://ow.ly/2gSb6 You and AllFacebook.com have different sides to the equation. We like to potential of the new 'like' button but there can be repercussion for your 'like'
AemonyJul 26th 2010 5:37PM
I do not approve.
Good thing I haven't left Facebook yet, 'cause this will just be another reason to do so.
AnthonyJul 26th 2010 5:47PM
*Dislike*
I never really enjoyed the "become a fan of -x topic-" or "likes." It floods my wall with crap already. This just gives them a way to double, triple, or even quadruple all of the crap on my wall. As it stands, most of the people I know like to flood everyone's wall with their Farkle, fish tanks, mafias, and farms (all things I've blocked from my wall). I'm seriously starting to dislike Facebook. If it wasn't connecting me with people I lost contact with or notifying my friends of my new blog posts, it would be gone already. Seems like the majority of people I know are now substituting Facebook for e-mail.
bwcbizJul 26th 2010 10:36PM
You mean like all the Farmville spam I still get under the old scheme? Or the limited amounts of spam I get from the commercial pages that I've friended? Doesn't sound any different to me. Just a new path for the same kind of junk.
Crome TysnomiGnu32Jul 27th 2010 2:57AM
Did someone call for Facebook fan-page wall spamming?
http://simplaza.net/hax/never.php
Jens ScherblJul 27th 2010 11:57AM
Am I missing something here?
Publishing posts to people who "liked" stuff on your Facebook-enabled website worked since Facebook announced the Like-Button and the Open Graph at f8 back in April.
scottixJul 27th 2010 12:57PM
If like is for yourself to control spam, is it really a social gesture?
JoeJul 27th 2010 1:13PM
Another bad idea. FB is determined to mine my few posts for all the $$ it can. This is just another way to suck you deeper into their monetization schemes.
FB lures you in with a decent feature then changes how it works. Guess I will not be 'liking' anything in the future once this rolls out.
joe