Gray Powell's unfortunate legacy: SEO poisoning and malware

This is a hot topic right now, and Gizmodo's now-infamous post has created loads of juicy targets for the lowlifes who practice SEO poisoning -- injecting links to malicious sites and malware into search results on sites like Google and Bing.
Help Net tried searching for Gray Powell on Google and found that the first page of results returned 4 malicious links. Out of 10. Ouch. More disconcerting is that fact that only one quarter of the engines used by Virustotal.com detected the malware being served -- double ouch.
So Powell's unfortunate legacy (which of course has absolutely nothing to do with the man himself) will ultimately be thousands and thousands of Windows PCs infected with malware by users who just aren't paying enough attention to what they click.
I'm guessing Apple is only a little bit sad about that prospect. Or perhaps not.












Comments
7
Subscribe to commentsMikeApr 20th 2010 10:53AM
Hey DLS, you might want to say upfront that you're talking about something he had nothing to do with. I'm sure the guy's having a hard enough time without blog headlines that make it sound like he's involved with shady SEO and malware shenanigans.
Lee MathewsApr 20th 2010 10:54AM
Wait, you mean like this, Mike?
"So Powell's unfortunate legacy (which of course has absolutely nothing to do with the man himself) "
The title is just the title. There's been far more questionable stuff used elsewhere.
sRcApr 20th 2010 11:51AM
I could understand what the title meant just fine.
JoshApr 20th 2010 1:12PM
If you keep using sensationalist headlines like this I'm going to stop reading your blog.
Lee MathewsApr 20th 2010 2:08PM
I'm sorry, did you mean to post that comment on TechCrunch?
But seriously, what's sensationalist about it? It _IS_ unfortunate, but it's also definitely part of his legacy now. Not his own doing, as I mentioned, but that's what has happened. It's fact. His name is now associated with malware, thanks to the nasty people who are to blame.
OskieeApr 20th 2010 2:22PM
The title has nothing to do with sensationalism, it has to do with jerkoffs using this unfortunate guys popularity as a means to infect computers.
... reading comprehension is a good thing. Flaming someone isn't.
JakeApr 20th 2010 3:35PM
Well, okay, so maybe not "sensationalist." But let's not kid a kidder -- you wrote this with Grey Powell's name in first position in headline in order to grab some easy SEO traffic. And, hey, it worked -- you're currently sitting at the number three spot in Google News' OneBox for a natural search on Grey Powell. Mazel tov.
But let's not pretend this is his "legacy." SEO poisoning happens to any term that appears on Google Trends. Calling it part of Powell's legacy is probably stretching that word to its breaking point.
That said, do think it would be very interesting to look at why Google and other search engines aren't doing more to combat this growing problem.