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TheMacSale and MacHeist bundles offer Mac users deep discounts

TheMacSaleIt's bundle time for Mac software lovers. If you're not familiar with them, there are a few companies out there that collect a bunch of great (and sometimes not-so-great) Mac software titles into a bundle, and sell them at a highly discounted rate. It's attractive to buyers because you can often get a few apps you really want for below retail, and attractive for software vendors because they get a lot of exposure, and typically only a fraction of the people who buy the bundle end up using your software, so you're getting paid (a highly discounted rate) for software that never gets installed.

A new bundle is available from TheMacSale, and though it's a decent offering, they must be a bit crazy, as TheMacSale chose to release their bundle against the king-of-the-hill bundle vendor, MacHeist.

If you haven't heard of MacHeist, you're probably living under a rock. Their marketing machine is a juggernaut, and I'm almost surprised they don't have people who bust into your room at night to tell you all about it. So how do the bundles compare?

TheMacSale

  • Price: $49.99US
  • App count: 10
  • Retail value: $500.00US
  • Gotta-have-it app count (IMHO): 3
  • Apps: Pathfinder, Shovebox, Supercard, StoryMill, MiniOne Racing, Inkbook, VideoConverter Pro, Slideshow, MacGourmet Deluxe, Finance 6

MacHeist

  • Price: $19.95US
  • App count: 5 (+2)
  • Retail value: $260.00US
  • Gotta-have-it app count (IMHO): 3
  • Apps: MacJournal, RipIt, Clips, CoverScout, Flow, Tales of Monkey Island *, RapidWeaver *

* Tales of Monkey Island and RapidWeaver are both unlocked when certain sales numbers are hit; historically MacHeist has hit these type of target numbers and apps are ultimately unlocked, but it's not guaranteed.

So, which one's better? Well, that's a matter of taste, and depends on which titles you already own. Which bundle appeals most to you?


Tags: apps, bundle, commercial, mac software, macheist, MacSoftware, marketing, rapidweav, themacsale

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