Top 10 Super Bowl tech ads
Computerworld has a gallery of the 10 best Super Bowl technology ads, from 1976 (Xerox!) to present day (Garmin). They're all classics that you've probably seen in some form or another on the Internet, but the best -- the most 'of its time' -- has to be Apple's 1984. Moving forward to 1997, there's Intel's hilariously awful Pentium MMX 'Play that funky music, white boy' ad (has to be seen to be believed), while the rest of the 90s are littered with the almost-corpses there's-a-pulse-if-you-shut-up-and-listen CompuServe, Lotus and Iomega.
At the end of the Computerworld article there's a great Atari ad from 1982 that apparently makes them 'cringe'. They obviously have no taste at all because it's my favorite -- and you can see it after the break.