Bandcamp lets musicians be heard
Promoting your music online is not an easy task; MySpace is notoriously crappy, and that means there's room for other options.
One of these other options is Bandcamp. Gratuitous American Pie cracks aside, the service seems pretty solid. It has a nice minimalistic feel to it, while leaving enough space for a band to brand itself. It's a bit less artsy than Muxtape, but that's not necessarily a bad thing.
From a technology standpoint, the service sets itself apart in a few ways:
- Artists can make their downloads available in multiple formats, from low-fi MP3 through Ogg, AAC, all the way to studio-quality FLAC or Apple Lossless. The artist uploads one lossless file, and Bandcamp handles the transcoding.
- A band can offer low-fi versions of a song for free while charging for higher bitrates, and even let fans "name their price". Users get correctly tagged tracks and cover art.
- Comprehensive analytics for artists, including tracking embedded tracks users have shared elsewhere (somewhat invasive, I think).
If you're a musician looking for a place on the web, Bandcamp may well be worth a look. And if you're already a user, let me know what you think about it in the comments.