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Microsoft's Ballmer expects Windows 7 effect on new system sales to be "not huge"
Microsoft's Steve Ballmer is not known for a lack of enthusiasm or hyperbole. It's surprising, then, to see him downplaying the expected effect of Windows 7's release on new system sales. Reuters quoted Ballmer on Wednesday at a news conference in Munich as saying "There will be a surge of PCs but it will probably not be huge." Certainly this is not a doom and gloom statement, but considering the source it's also not the inflated PR-speak that we've come to expect.
Does this mark a new approach for Ballmer? Are the days of the monkey-boy dance, or the developers, developers, developers chant gone? Or will Steve return to his shilling ways soon enough? Only time will tell.
A video of Ballmer selling Windows 1.0 like it's a used car is embedded after the break.
[via X-bit labs]
Comments
10
Subscribe to commentsDark MorfordOct 11th 2009 4:24PM
What does he have against Nebraska?
camtheguitarist1Oct 11th 2009 5:12PM
"A video of Ballmer selling Windows 1.0 like it's a used car is embedded after the break"
No it's not.
BrianOct 11th 2009 5:40PM
I would rather see a matured Balmer at the helm of MS than the cheerleader Balmer.
He must be more intelligent than the public gives him credit for... Windows was no NeXT.
bill cant fartOct 11th 2009 5:49PM
Not to be a weenie, but the video is before the break...
JonOct 11th 2009 7:14PM
I think he will let Win 7 Speak for itself ...
kojo87Oct 11th 2009 7:55PM
probably a smart move. the "speak softly and carry a big stick" approach prevents you from looking like a jackass. and Windows 7 seems to be one hell of a big stick.
JordanOct 11th 2009 8:38PM
Yeah, they learned. Remember, "the wow starts now" campaign they ran for Vista? It hurt in the end.
phobic99Oct 11th 2009 10:08PM
Well the "wow" did start for Vista just not the way MS intended.
Andrew PollackOct 11th 2009 10:14PM
The thing is, from the brief work I've done with it so far -- it looks solid and it looks like something end users will really like. I think a lot of people are underestimating the repressing effect of Vista. There may be a larger number of consumers who haven't wanted to buy a new machine because they've heard bad things about Vista than anyone realizes.
ApfelgluckOct 12th 2009 4:19AM
Perhaps one thing Ballmer has learned from Google is a sleeker communication behaviorism. Less enthusiast less sincere less spontaneous, but radically more efficient to the extend of hypocrisy implied. It's not that Google is more intelligent but rather that they are smarter in terms of seduction, like "follow me if you want, as you like it, I don't care". It works!