Fox to live-stream Twitter comments during Fringe, Glee reruns
Broadcast television is full of reruns. No surprise there. And the truth is, plenty of people will watch rebroadcasts of television programs. In fact, it was recently reported that The Late Show with David Letterman was beating The Tonight Show with Conan O'Brien in the ratings -- even though Letterman was in reruns while Conan was producing new episodes.
But generally reruns aren't as exciting as first-run broadcasts, and fewer people tune in. So it's interesting to see Fox take a new media approach to an old media problem. The network is introducing "tweet-peats" for two of its shows, Fringe and Glee.
The idea is that you'll be able to watch the show and see a scroll across the bottom of messages from Twitter. Of course, you're not going to see every message that some schlub posts with the proper #hashtag. Most of the messages will come from the show's producers and cast members. For example, Joshua Jackson and John Noble will be tweeting during Thursday night's rerun of Fringe.
But some fans wll be able to get their messages through as well. Fans can sign up to follow Fringe and Glee on Twitter and ask questions or leave comments and the producers may include some of those comments during the show.
[via Mashable]
But generally reruns aren't as exciting as first-run broadcasts, and fewer people tune in. So it's interesting to see Fox take a new media approach to an old media problem. The network is introducing "tweet-peats" for two of its shows, Fringe and Glee.
The idea is that you'll be able to watch the show and see a scroll across the bottom of messages from Twitter. Of course, you're not going to see every message that some schlub posts with the proper #hashtag. Most of the messages will come from the show's producers and cast members. For example, Joshua Jackson and John Noble will be tweeting during Thursday night's rerun of Fringe.
But some fans wll be able to get their messages through as well. Fans can sign up to follow Fringe and Glee on Twitter and ask questions or leave comments and the producers may include some of those comments during the show.
[via Mashable]













Comments
11
Subscribe to commentsJoshAug 31st 2009 5:02PM
Please let this fail. This is a horrible idea. I do not want to know what others think of the show as I am watching it. I want to know what -I- think and not have others influencing that opinion. It's a good thing I am already caught up 100% on Fringe. Otherwise I'd be irate over this.
sitrucAug 31st 2009 10:59PM
I've seen this done with sports and other events and don't look forward to it during regular shows.
jgolden1247Sep 6th 2009 3:58PM
What planet do you live on this is so stupid you would think the program manager is a teenager and a dumb one at that. We will change channels thank you!!
kjSep 3rd 2009 9:31PM
I never missed an episode and was looking forward to catching reruns. Now I am horrified that I told friends and family to watch this show now that it is presented with screen fulll of annoying, distracting twitter I've turned it off for tonight but will check it out another time to see if they figured out we want to see the show.
wmjsorensenSep 3rd 2009 9:38PM
I HATE this tweet thing on tv! I can't see 1/2 the screen and the commentary is worse than Mystery science theater 2000! mj
wmjsorensen.comcast.netSep 3rd 2009 9:39PM
confirmed. mj
Glenda ReandoSep 4th 2009 7:50AM
This was so annoying, I want to watch the show now people twittering, very annoying that I changed the channel.
steveSep 5th 2009 9:40AM
turn this twitter crap off. I turned off fringe the other night and now can't stand watching glee, which otherwise I heard good things about. The worst idea ever.
Another SteveSep 5th 2009 9:41AM
Starting watching Fringe as a new viewer. Looked really interesting until the Twitter garbage started and blocked half the screen. Ended up watching another rerun on full screen without annoying comments from someone I don't care about.
johnetteeppsSep 5th 2009 9:41AM
I can’t believe that you are ruining another show with that twitter crap. This time I changed the channel immediately instead of fiddling with the ‘closed caption’. Leave TV for TV viewing.
jackie113Sep 16th 2009 8:57PM
This is stupid and annoying. Leave it for the DVD and make it an option. What were you guys thinking? PLEASE STOP DOING THIS!