Short URL saga continues: major services form 301works coalition

In the aftermath of the quick shutdown and restart of popular URL shortening service Tr.im, several important players in the short URL market have joined an effort to archive short links in case other services shut down. The coalition is called 301works, and it will be run by Gnip. Other participants include Adjix, awe.sm, betaworks, Cligs, URLizer, and urlShort, and the most popular service going, Bit.ly. Even after giving users a scare that their links might be going away, Tr

301works will function as a directory of shortlinks, so users of the participating services should be able to see the destination of any short link, even if that service stops operating. 301works will be to short links what The Wayback Machine is to dead websites. It's not a guarantee that every link will always resolve, just that you'll be able to see where it pointed when it did.

Tags: 301works, bit.ly, false, shorturl, tinyurl, tr.im, url-shortener