Adobe wants Flash video conquer the world, not just the web
Adobe's Flash player already powers YouTube, Hulu, and roughly 99% of all the video you see on the web. But apparently that isn't good enough for Adobe, because the company has launched the Open Screen Project, with the goal of creating a Flash standard that will work equally well on a variety of devices, including computers, cellphones, and set top boxes.
Adobe will be removing restrictions on the use of SWF and FLV formats, will publish device porting information for the Flash Player, and will remove licensing fees for the next releases of Adobe AIR and the Adobe Flash Player for devices. Currently you can get the computer versions for free, but you have to pay for the mobile versions.
In other words, Adobe is opening up its proprietary formats, releasing technical information, and generally making it a lot easier for developers to write Flash content that will play seamlessly on any device.

