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Yahoo! kills podcast site
The site is actually one of the better podcast directories on the web. Yahoo! has indexed a large number of podcasts, and the site is easy to navigate. There's even a handy player for streaming podcasts without downloading them.
But while podcasting was all the rage a few years ago, it seems like internet video gets all the attention these days. And we're guessing it's not just because people like to watch video more than they like to listen to people talk. Video is also easier to monetize with pre-roll or embedded advertising. It's incredibly easy to skip past an audio advertisement on your MP3 player, and while you could try to include video ads with every download, they won't be too effective if you keep your iPod in your pocket.
If you're looking for a new place to find your podcasts, you might want to check out PodcastAlley, Podcast Pickle or Odeo. NPR also maintains a great list of public radio shows available as podcasts.
[via Read/WriteWeb]
Comments
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Subscribe to commentsSteveSep 28th 2007 11:54AM
Actually, Yahoo was one of the worst podcast directories other than aesthetic appeal, because if you ever tried to actually use it, it was a nightmare. Podcasts were duplicated two and three times, and podcast creators couldn't fix the information for their shows once they were in the directory, if they could ever get their shows in there in the first place.
Yahoo Podcasts closing is not an indictment of audio podcasting; there are several other directories (not the least of which being iTunes) that are still alive and well, and both of my podcasts are seeing many more subscribers than they did when Yahoo Podcasts first came out. Yahoo gave up on their podcast site almost immediately after they released it into beta, and they're finally doing the right thing by shutting it down.
If iTunes ever drops podcasts, then we can start talking about podcasting being a fad, but Yahoo not taking podcasting seriously doesn't mean that podcasting is dead.