My Times start page launches on NYTimes.com
Like other start pages, Netvibes, iGoogle, PageFlakes, MyYahoo and Windows Live, MyTimes allows users to pull in all of their important everyday RSS news and build a single resource. Widgets like weather, Flickr, stock quotes and crosswords can also be added to pages. Sections can be dragged around and reorganized like the other offerings as well.
Where MyTimes differs is that readers can choose to have their pages set up by Times journalists for news and entertainment. Offering a first hand look into their sources of information.