What's the meaning behind Joost's IndyCar sponsorship?
Joost -- the so-far leading IPtv application -- is getting pretty big in the "tech" world, with thousands of users logging in to check out the services offerings, if not tuning in on a daily basis. Could it be that this Web 2.0 service is ready to launch into the mainstream marketplace where armchair beer drinking sports fans tune in online to catch their favorite shows?
Earlier this month Joost and the IndyCar Series teamed up to broadcast races online, and have seen so much success that they are planning on adding more channels in short order. Joost currently has over 150 free quality channels of programming on its roster including Comedy Central, IndyCar, MTV, Warner Bros, National Geographic, and Reuters.