The Content isn't Just Gonna Create Itself People

Okay, so some of you came back. I guess the rest got caught up in the webcam video of the cute girl lip syncing to that top 20 pop song, or the demo scene from your favorite computer game, maybe the news clips of Bokito escaping that don't actually show him escaping, or the music video that already sees heavy rotation on MTV (when they actually show music videos that is), then there are the SNL and Family Guy bits, how about the last minutes of Chelsea beating Manchester United, or the... well, you get the idea.
Most of the content going up there was originally created by the professional media moguls and simply re-purposed by the users. I'm guessing the reason YouTube et al went with "user created content" rather than the more honest "user ripped off content" is that they didn't want to chum the water with copyright lawyer bait.
While these are all well and good (the copyright holders may get their knickers in a knot), I think it is time we put the "created" into the "user created" and I'd like to help with that. I think that there is a great potential for the casual creator who fits in between those people who post the clip of their buddy taking a football to the package - and the professional who are creating broadcast worthy stuff like Sanctuary (when you finish reading this, go download the first webisode- it's free and pretty damn good!).
You want to create something better than the ball busting... but you don't have the time, money or the experienced cast and crew of a hundred to create something like Sanctuary. Don't worry, there is a lot that can be done with a little so let's tackle that middle ground.
The tools are out there for those who want to create for the joy of creating, not because they are looking for a selling card to Hollywood . You know what? It is a hell of a lot of fun to make this stuff and I'd like to help you enjoy the process as well as point you in the right direction to ensure that the viewers enjoy watching it as much as you enjoyed making it.
I feel safe in guessing that since you are doing this for the fun of it, you aren't interested in spending $20,000 to go to film school for two years or spend $25,000 on a Red camera package. I'll also run under the assumption that you wouldn't mind spending a little bit of cash and doing a bit of reading if it will help you enjoy the process more and make the content more enjoyable for the viewer?
So if you want to create short movies, simple animation, online comic books, short sketch comedy or webisodes, I'll be covering the free and low cost tools where they are applicable and showing you how to make the most of your resources without it overtaking your whole life.
The next article we'll look at the foundation of most projects- the theme.












Comments
13
Subscribe to commentsMattMay 22nd 2007 12:17AM
Awesome, this is definitely something I am interested in!
Clint JohnsonMay 21st 2007 11:12PM
Hi Matt, good to hear. Do you have any particular subject(s) you would like me to tackle or are you just gonna go with the wait and see?
I'm hoping that the readers will help guide where these articles go... not that I don't have a path planned out or anything... just that I'm ready to deviate if there is interest in a different path.
Jay HashMay 22nd 2007 2:21PM
Hey Clint! I totally agree with you man, this is some good stuff. I've made a promise to myself that I'll only post original content that is scripted on YouTube, none of this namby pamby "upload the lastest episode of ______" crap.
I personally would be interested in an article about getting the most out of your crap camera. As you may realize, there are a few of us who can't afford a RED HD cam, and we have to rely on comears that are 5 years old or more. Recently I was using a model of camera that used one of the first types of DV tape.
To get the stuff onto YouTube, I had to play the video on the camera linked up to my DVD Recorder, then take that DVD to my computer, rip the DVD to an MPEG2, and then edit it down so I could post it. A ridiculous process for what should be easy this day in age.
Anyway, My video ended up ok, but there are some of us who can't compete with people who can get the new Cannon HD HandCam, and need all the advice we can get. Thanks for finally blowing the whistle on the jerks whose content is moe viewed than my own just because people were home the previous night to catch it on their FOX affiliate.
~JYHASH
MattMay 22nd 2007 12:26AM
Well I'm currently using a sony digital camera that has a video function to make movies for youtube.
My channel:
http://www.youtube.com/xfu510nx
Sadly though, I did fall into the trap of uploading professionally created media that wasn't mine onto youtube. But in my defense...nobody else was willing to take the time to upload Bill Gates keynote speech for CES 2007 or Steve jobs' keynote from macworld 2007 (definitely took me some time to encode haha). That said those are the only videos on my youtube that have not been created by me. And I have made a lot more.
I'm interested mainly in learning how to use some of the more complex programs out there (Example: Sony Vegas, Adobe After Effects etc.) Because at the moment I am using windows movie maker and I would like to move away from that into something a little less basic.
Also any other filming tips (lighting, effects etc.) would be awesome.
I'm mainly tired of all of the youtube spam movies that are put up advertising other sites. User created content should be USER CREATED.
I'm not looking for hollywood level stuff here (that would be nice though haha). But what you're offering here is definitely appealing.
Love the blog!
-Matt
Kroc CamenMay 22nd 2007 3:40AM
This is a very stupid post by someone who has not taken any time to find the content in YouTube. The rips are that which get the most attention, as does in anywhere on the Internet in any community - but there is tons, /tons/ of original content produced by talented young people and you are tarring them with same brush as the rippers - pathetic. Look up Geriatric1927, at one time the No.1 most subscribed to user of all time (now about 9th) - that shows you that real content does shine through.
AdvidGMay 22nd 2007 9:08AM
Original?
Check this one out By 'Ian Hubert':
http://www.youtube.com/watch?v=805Kiz0Yv0g
Next Lucas/Spielberg? You decide. But,They ARE out there...Or, I mean In there...Um...you know what I mean!
Clint JohnsonMay 22nd 2007 1:15PM
Hi Kroc,
Those talented and passionate people are the ones that I'm writing for.
I figured that there would be a raft of people misinterpreting what I'm saying here and I am expecting a lot more name calling. I've spent a lot of time searching through Youtube and Google Video, Blip.tv, Metacafe, Revver, Stage 6, Brightcove as well as skimming a few of the others.
There is original content (by no means a ton) out there and it is almost uniformly amateurish - and that isn't “tarring them” it is simply pointing out the fact that we don't start out knowing why crossing the line disrupts continuity and why Stanley Kubrick would often do it anyway, the differences between Soviet montage and the classical Hollywood montage and which one suits a particular editing goal, what high key lighting and low key lighting evokes in viewers after a hundred years of movie history, what a dissolve implies compared to a hard cut... those two year film courses aren't just sitting around arguing about who made the better Yakuza films in the seventies.
Most of these people haven't learned the myriad of skills needed to make the content look as good as it could and that doesn't mean that they aren't talented or that they aren't passionate - but passion alone doesn't make for good video... I have created my fair share of crap proving that very point.
If Robert Altman, Stanley Kubrick, John Ford and Sam Peckinpah were learning about film making right up to the day they died... what makes you think that these talented young people can stop learning after creating a few shorts for YouTube?
And I've seen Peter's videos before and Geriatric1927 is a prime example of video that doesn't shine on the quality of the production but despite the quality of the production.
MaffuMay 22nd 2007 1:49PM
Sanctuary is free?
Am I missing something here?
I know they change the definition of things now and then but, as far as I know, Free still means "costing nothing, nada, zip, nowt, naught and absolutely bugger all", and certainly not 1.89 per 'webisode'.
JamesMay 22nd 2007 2:19PM
Yup, looks like Sanctuary is for-pay. Heh, funny how the author made an inadvertent point ;-)
Clint JohnsonMay 23rd 2007 9:57AM
Hi Maffu and James,
What I said was:
"go download the first webisode- it's free and pretty damn good!"
Note that I said "first" in there and although the website making it confusing for viewers... the first episode is free as in "costing nothing, nada, zip, nowt, naught and absolutely bugger all".
And James, rest assured that the point was advertent... vertent... intentional. Sanctuary was created independently by a group of people who are more experienced, have more time and have access to more money than the folks I'm aiming these articles at. They were the opposite extreme from the guy with no interests past uploading the football into the crotch clips.
Clint JohnsonMay 23rd 2007 4:47PM
Jay,
I'll be covering cameras ranging down to pocket digicams like my Panasonic point and shoot that can capture 30fps video with sound... both of them rather lousy but that camera is small enough it is with me almost everywhere I go. The thing to remember is that the camera you have with you is always better than the one gathering dust back home or in the store.
The step up cameras like the Canon 20D and the Digital Rebel are great for doing matte backgrounds for greenscreen work and higher quality (albeit more difficult) stop motion animation. There are even those who have made high definition movies with these cameras utilizing short takes of 3-5 frames per second. Not my cup of tea but interesting. Tom Waits has a very cool music video that looks to have been shot with a still camera or by pulling frames from a video camera for a twisted look.
I also have a Sony single chip miniDV camera as well as the Panasonic DVX100 which is a pretty decent prosumer miniDV camera. This fall will see me getting Red One #351 (I can't really afford the Red camera either but the lust for it short circuited my reasoning abilities) and while I will be touching on it, I realize that it isn't a viable option for most folks. I'll use it as a stand in for the HDV cameras like the Canon HV20... hey, the Red can be dialed all the way down to 720P in camera so I can pretend.
Clint JohnsonMay 23rd 2007 5:35PM
Hi Matt,
My feeling is that if the content isn't available then something like uploading the keynotes from CES 2007 and macworld 2007 falls into the realm of citizen journalism. The most hits my private website ever got was when posted some video clips of Tim Minear's “Breaking the Story” for an article reviewing the session at a Screenwritering Expo. Even though I shot the footage myself (on my little Panasonic digicam) I don't consider it something I created, just something that falls into the fair use doctrine for journalism.
I've got Adobe's Production Suite with all of their video creation software and I will be covering those. I'll also try and weave in the open source and low cost alternative programs where I can. I have some other programs such as Lightwave 3D, Bryce (switching to Vue 6), Corel Painter, Poser, Toon Boom Studio, Anime Studio Pro, Manga Studio EX and I'll be covering them as well. I'm beta testing Moviestorm and that is looking like it might end up being one of the best tools for the casual creator.
What I am really enjoying, is that on a daily basis the tools are coming down in price, increasing in power and becoming easier to use. It is possible right now for an individual to create Hollywood level effects on his or her home computer... that extra bit of quality polish can still take up a lot of time though.
HAHJun 9th 2007 7:38PM
Look forward to learning about cameras, software, and techniques. Thanks for initial post.