2 billion free iTunes tracks for European Coke drinkers
Coca-Cola and Apple are partnering to give away 2 billion (yes, that's with a "b") iTunes music downloads between May and August. Coca-Cola will pick up most of the bill for all of the tracks users download.Coke is also giving some iPods and tickets to over 100 concerts. The performances from those concerts will also be recorded and made available at the iTunes store.
The promotion will be available in 17 European countries, and will be launched at the Cannes Film festival. In order to win, you'll have to pick up a a Coke, so if you can stomach a few hundred bottles, this might be a quick way to get a sugar rush and a larger music collection all in one fell swoop.
[via Crave]