What's next for Odeo?

Now that SonicMountain has acquired Odeo, what does the future hold for the podcasting site? NewTeevee asked SonicMountain President Rick Arturo and CEO Jack Roken that question, and it turns out the answer can be summed up in one word: plastics. No, I mean video.

Roken and Arturo say SonicMountain plans to add video to the podcast aggregation site, either by partnering with a video provider or perhaps by acquiring another company.

The new Odeo will also include improved podcast/vlog search and discovery tools. The goal is to have a huge library of audio and video content available for search. SonicMountain is seeking a patent for technology that crawls and indexes data from podcast text as well as metadata like ID3 tags, which could make searching for audio or video files on a particular topic much easier on Odeo than on competing sites.

Tags: odeo, sonicmountain