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iTunes traffic skyrockets over the holiday season
How is this for traffic, Hitwise noted that Apple's iTunes hit a 413% increase in traffic over the 2006 holiday season over 2005's. This was mostly due to the ever increasing demand of the famous iPod, making this the third holiday season where the iPod has been at the top of everyone's most wanted list. The traffic doesn't stop there though, Hitwise also noted that iPod users helped in the 110% increase in traffic to the Apple Store to deck their iPod's out with new accessories. There is currently no word out about how many actual songs and videos were downloaded through iTunes over the holidays, or how many sad kids there were that received a Zune instead or an iPod in their stockings.On another note, Zune was knocked down with a traffic ratio of 30 to 1 to the Apple iTunes store. Yes, the Zune was just released, so we might have to wait until the next holiday season for stats to see how things compare.
Comments
2
Subscribe to commentsMertzJan 4th 2007 11:33AM
No need to wait until next holiday season to see how the Zune fares. It'll be dead by next holiday season. Vive le pod!
MBHJan 4th 2007 12:27PM
What about SanDisk's Sansa?! THAT is the biggest rival to the iPods, not the stinky Zune!!!
Plus, number of downloads does not reflect the number of happy users (Just like MS Windows -- too man users, rare/zero satisfaction). The download-numbers simply reflect the amount of people buying legally.