
Sony was hit hard with the battery recall mess that has been going on over the past few months. Now its time for the laptop makers to
fight back, on a brand note. PC manufacturers believe that their brand images were tarnished due to the mass recall of Sony PC batteries.
Apple, Dell, Hitachi, IBM,
Lenovo, and
Toshiba have all recalled batteries in fear those consumers machines may overheat and catch fire. Even though Sony has said that they would in fact cover all recall costs, Toshiba is stepping out in front and asking for more to fix their brand image, and loss of potential sales. Other manufacturers have yet to file such claims.
Tags: apple, battery recall, BatteryRecall, dell, hitachi, ibm, lenovo, recall, sony, toshiba