Looks like Google's new partners, Warner, Universal, and Sony, are pushing Google to develop a
technology that allows copyright owners to search and locate their content and choose to whether they want remove it from YouTube. This new technology that is in development is said to be able to scan audio in mp3 or video and compare so-called electronic fingerprints. In order to make labels happy and avoid costly lawsuits, Google is going to have to implement this software, and prove to record labels that the YouTube service is going to make everyone happy.
Tags: audio, content, content filtering, ContentFiltering, google, record label, RecordLabel, sony, universal, video, warner, youtube
