According to comScore Media Metrix, MySpace users are starting to look a bit long in the tooth. Despite the common conception of MySpace as a teenybopper mecca, comScore says that
half of all MySpace users are 35 or older, and the under-25 set makes up only 30 percent of its population. comScore has never been accused of incredible accuracy, but GigaOM's Liz Gannes called Fox Interactive whose spokesperson, Ann Burkart, confirmed the numbers' accuracy. According to Burkart, the 35+ demographic is growing fast on MySpace, having made up only 39.5 of MySpace's users a year ago.
Tags: age, comscore, demographics, myspace, old, socialnetworking
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Comments
8
Subscribe to commentsChrisOct 6th 2006 2:23PM
hmmm 35+ people.. Old men looking for young women.
notnamedOct 6th 2006 3:02PM
The numbers, of course, have nothing to do with the fact that teenagers commonly lie about their age on MySpace - making themselves older - to avoid being searched out by internet predators. My friends and I had a discussion about that very subject just the other day.
camflanOct 6th 2006 3:08PM
or...it could be that all the under 25 people are on facebook instead. they feel safer there.
not to mention how horrid of a site myspace is, not only in content, but in design.
Drea567Oct 6th 2006 7:30PM
'notnamed' brings up an excellent point. You can enter any age/birthday in your user info (to make you 69 or 100 years old, or whatever); plus there are so many MySpace accounts for businesses, fictional characters, inanimate objects, pets (and so on) that I would not count as real "users". It would be extremely hard to get accurate numbers on the age of people using MySpace (way too many variables to take into account).
SwiftBlueOct 7th 2006 5:12AM
"...having made up only 39.5 of MySpace's users a year ago."
I'd hope that's a precent, or half a person was using MySpace.
Jordan RunningOct 7th 2006 11:45AM
Heh. Right you are, SwiftBlue.
And notnamed and Drea567: I'm fairly certain that comScore's methods are a tad more sophisticated than reading the ages off people's MySpace pages. comScore might not be a bastion of total accuracy, but they're not complete noobs.
yeh so whatOct 7th 2006 7:29PM
I am 35 and I am on MySpace just to show off pix of our son to friends and family
'09 MustangsOct 10th 2006 4:57PM
Is this really that big of a surprise? Just do a search on myspace and you'll find tons of people who are over 35. The difference is that I believe those people just make a myspace page to show to family/friends and rarely update it while the teens are the ones making up the majority of myspace "content"