Because digital media downloads are skyrocketing, old-skool
Blockbuster is merging with music store "Sounds," at least in New Zealand to provide more media than just videos. Is this just the next logical step, or is it because the Internet has opened up a big can of digital whoop-ass on Blockbuster? Blockbuster has been struggling for a while since the likes of Netflix (to which I subscribe) have come to the playground. Blockbuster, Hollywood, and other video stores are clinging to a dying business model in my not-so-humble opinion. Who wants to
go get their entertainment anymore? What fun is that? At least Blockbuster realizes that online is the way to go in some way, which is why they have their own Netflix-like online store and why they are merging with Sounds (in New Zealand) to boost sales. How far is far enough to snag the massive amount of business to be had in the online media market? We are only scratching the surface, boys (and girls). Blockbuster plans on launching kiosks to sell DVDs, CDs, ringtones, and games next month in New Zealand. Will this help? If no one is visiting your stores, why would you put in
more hardware to sell things to people who will rent online anyway? I predict that unless Blockbuster stops holding on to old ideas and embraces the digital revolution (the Internet, not kiosks in store), it will be a downhill slide to obscurity for them.
Tags: Blockbuster, cinematical, downloads, Games, NetFlix, news, online, video
