YouTube to host "every music video ever created"
YouTube is on a quest to add a massive music video library to its extremely popular online database of videos, and is asking major labels to work with them. YouTube has been in talks with major record labels about posting their archives of music videos in their service. This is a drastic, but reasonable move away from a site where people share their own videos, moving towards a more mainstream approach providing professional content.The co-founder of YouTube Steve Chen spoke about how in 12-18 months he would like to have every music video ever created accessible on YouTube. The big way that YouTube will differentiate themselves is to offer the service for free, and not charge like much of their competition (iTunes, AOL, Google and Yahoo) does.
