Google MTV video ads
Google is hitting up Viacom's MTV Networks to try out some video ad testing using the network's content. The deal was sparked due to the recent great demand for online video through broadband connections.
Google will utilize two to four minute clips promoting the shows in their Video AdSense experiment. The mini ads will be clips of SpongeBob, Laguna Beach, The Real OC, and the MTV Video Music Awards.
Revenue generated from the clips will be divided between Google, Viacom, and the website that has chosen to carry the clips. The deal also sees full length episodes of MTV Network shows like South Park and Jackass available for download on Google Video for $1.99 each.
[via Reuters]
